- Home Page /
- Books /
- Business & Money Books /
- Marketing & Sales Books /
- Marketing /
- Research /
- Marketing Analytics: Based on First Principle...
Item #:
63216966
Marketing Analytics: Based on First Principles
86% of respondents would recommend this to a friend
Item #:
63216966
CZK 1885
Price Details
Excluding Shipping & Custom charges ( Shipping and custom charges will be calculated on checkout )
*All items will import from US
0 ratings
Write a review
In stock
Imported from USA store
QTY:
Order now and get it around Thursday, October 01
Secured transaction
Ubuy works hard to protect your security and privacy. Our advanced payment security system ensures confidentiality by encrypting your information during transmission using AES (Advanced Encryption Standards) and SSL (Secure Socket Layer) protocols. Your payment details are 100% secure as we do not share your payment details with third party sellers.
Our Top Logistics Partners
Marketing Analytics will help you to contextualize models and statistical analysis within the foundational principles of marketing.
Fast
Shipping
Free
Return*
Secure Packaging
100% Original Products
PCI DSS Compliance
ISO 27001 Certified
Note: Step Down Voltage Transformer required for using electronics products of US store (110-120). Recommended power converters Buy Now.
What Stands Out
First Principles Approach
Utilizes a foundational methodology for marketing analytics, promoting deep understanding and effective problem-solving. This sets it apart from traditional methods, encouraging innovative and tailored strategies for unique business challenges.
Comprehensive Framework
Offers a holistic view of marketing performance, incorporating various metrics and data sources. This allows businesses to make informed decisions based on a cohesive understanding of their marketing landscape.
Actionable Insights
Transforms complex data into clear, actionable strategies that drive growth. By focusing on practical applications, the product empowers marketers to implement changes that lead to measurable improvement in campaign effectiveness.
Product Details
| Publisher | Bloomsbury Academic |
| Publication date | May 5, 2022 |
| Language | English |
| Print length | 432 pages |
| ISBN-10 | 1352013193 |
| ISBN-13 | 978-1352013191 |
| Item Weight | 1.88 pounds (850 grams) |
| Dimensions | 6.69 x 0.88 x 9.61 inches (17 x 2.2 x 24.4 cm) |
| Country of Origin | This item will be imported from US |
| Date First Available | May 07, 2022 |
| What is in the box | Marketing Analytics: Based on... For more details, please check description/product details |
Who Should Buy?
-
Marketing Professionals
Marketing analysts and professionals looking for foundational knowledge to enhance their analytical skills and strategies.
-
Students Learning Analytics
Students studying marketing or analytics who seek a solid basis to grasp complex marketing data concepts.
-
Business Strategists
Strategists aiming to make data-driven decisions supported by comprehensive analytics insights for effective marketing strategies.
-
Beginner Marketers
Individuals with minimal marketing experience may find the concepts too advanced and challenging to grasp initially.
Product Description
Marketing Analytics: Based on First Principles
Have any Query? Chat with us
Customer Questions & Answers
-
Question:
How to Shop Marketing Analytics: Based on First Principles Online From Ubuy?
Answer: It’s easy to shop Marketing Analytics: Based on First Principles online from Ubuy. You just have to search for the product, choose your shipping method while checking out and get it delivered to your location. -
Question:
Is Marketing Analytics: Based on First Principles Available to Shop Online in Czech Republic?
Answer: Yes, at Ubuy Czech Republic this product is available for you to shop at a reasonable price. The Marketing Analytics: Based on First Principles is not available locally but you can trust us with our express shipping services. -
Question:
How Long Does It Take to Get Product After Placing the Order?
Answer: The delivery time of your ordered product varies as per what you've ordered and the shipping method that you've chosen. The estimated delivery time is mentioned during the checkout process, so be carefree while shopping.
Research Editorial Review
Marketing Analytics: Based on First Principles is a highly recommended book for marketers and individuals interested in data-driven decision making. The authors provide a comprehensive background on the various approaches to analyze data and guide readers with data and code that can be analyzed on personal computers. The book is easy to understand with modern examples and visuals that facilitate learning. The book includes R & Tableau code and provides a pathway to excellent analytics practices. The companion website has cases and helpful explainer videos by Dr. Petersen, and students can use R and Tableau for free. For instructors, this book is a true gem as it provides everything needed for minimal prep time for the course.
Customer Reviews & Ratings
1 customers ratings
-
5 Star
100%
-
4 Star
0%
-
3 Star
0%
-
2 Star
0%
-
1 Star
0%
Review this product
Share your thoughts with other customers
Pros
- Provides comprehensive information on data analytics with modern examples
- Includes R & Tableau code
- Easy to understand with visuals
- Companion website provides cases and explainer videos
- Suitable for students and professors
- Helps guide readers with data-driven decision-making
Product Price History
Important information
- Limitations : For products shipped internationally, please note that any manufacturer warranty may not be valid; manufacturer service options may not be available; product manuals, instructions, and safety warnings may not be in destination country languages; the products (and accompanying materials) may not be designed in accordance with destination country standards, specifications, and labeling requirements; and the products may not conform to destination country voltage and other electrical standards (requiring use of an adapter or converter if appropriate). The recipient is responsible for assuring that the product can be lawfully imported to the destination country. When ordering from Ubuy or its affiliates, the recipient is the importer of record and must comply with all laws and regulations of the destination country.
- Not all the products listed on Ubuy are for sale, as Ubuy is a global search engine. Products are subject to export/trade regulations.
CZK 1885
Order now and get it around Thursday, October 01
This item is not restrict in my country.(Please click on above link if this item is not restrict in your country, So our team will review and allow.)
QTY:
Secured transaction
PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.
Our Top Logistics Partners
Fastest cross-border delivery
Features & Benefits
- Gain a comprehensive understanding of marketing analytics techniques.
- Learn to apply a problem-centric framework for effective decision-making.
- Utilize vivid examples and a running case study for practical learning.
- Access a companion website with datasets and instructional videos.
- Adopt a software-agnostic approach using free tools like R and Tableau.
- Ideal for advanced students and marketing practitioners seeking data-driven strategies.
Ubuy Assurance
Experience worry-free shopping with 100% original products, PCI DSS-compliant payment security, ISO 27001-certified data protection, the fastest cross-border delivery, free returns *, and secure packaging on every order.